Overcoming Cold Call Fears


Do you agree with this statement? "There is nothing worse in the business world than cold calling." I absolutely, positively hate it. The way your nerves tingle as you wait for someone to answer the phone, the anxiety of making sure you use the right words in the right places, and that overarching fear of rejection. It's like walking into a dark abyss and having no clue what'll be inside. When I first began my marketing business, I made cold calls. Not only was it extremely nerve racking, but it was also completely ineffective; I didn't get one client from any of my … [Read more...]